Online Web Design training courses taught via Zoom, Skype and Google Meet.
Web Design, WordPress, Woocommerce, Web Graphics, SEO & Digital Marketing training courses.

Zoom Digital Marketing Blog Posts & Backlinks Training Course

Module DM7

Zoom Digital Marketing Blog Posts & Backlinks Training Course

Our Zoom Digital Marketing Blog Posts & Backlinks Training Course explores the world of blog posts: how best to research and write them, and perhaps most importantly, how to get good quality backlinks for them, in order increase your organic search engine rankings.

WordPress began it's life as a blogging tool way back in 2003, so it seems ironic that in the interim years whilst it has become the de facto software for building websites of all shapes and sizes, nowadays it is still very much used for the original purpose for which it was intended: to allow webmasters and administrators to publish their own news as and when they wish, without the need to employ a web designer to do it for them.

And in many ways, the process of creating blog posts (or blogging, as it is usually referred) still remains the very lifeblood of achieving optimal SEO i.e. the best way to draw visitors to your website organically (i.e. naturally, and without having to pay for advertising). Saying that however, the same golden principle of blogging remains true as well: can you write and publish blog posts that anyone will want to read? Is your writing style and content interesting or provocative enough to elicit any reactions from anyone?

In this course we explore these topics, taking a careful look at your business and your competitors in order to highlight the themes, subjects and topics that are most ikely to appeal to your audience and result in the highest customer engagement. We also examine some of the styles of writing and imagery you can employ to catch your readers eye and keep them reading. We also examine the work of backlinks, and how to effectively get the right links coming into your blog posts (and indeed the other pages of your website) that will increase your search engine rankings and drive more visitors to your website.

Blog Posts

Drawing together much of the information we would have uncovered in our previous planning, competitor analysis and SEO keyword digital marketing modules, our blog posts and backlinks class will assist you in creating a blog post strategy that can also feed into your social media channels. We also look at several plugins that will enhance the blog posting process, plus how to prepare your posts for responsive viewing on mobile phones and tablets.

Backlinks

Getting good backlinks is like discovering the Holy Grail at the moment, but there is a lot of misinformation online right now as to how to go about achieving this in the right way. During this class we use a number of backlinks tools which, coupled with some careful research and analysis, we uncover exactly what your strategy should be to get the backlinks you need to generate the visitor traffic your business deserves.

Book your free consultation

Book a free online consultation via Zoom,
and let us find out which course is perfect for you.
BOOK NOW

Testimonials

Not to blow our own horn (much) but we have taught some of the biggest companies in the UK...
  • Macmillan Education
    “All in all a very thorough run through the more advanced features of WordPress and a look at what can be achieved through the system.”

    Justin, Macmillan Education.

    Just Eat
    "The course was fantastic, as was the tutor. I have learnt a great deal and would most definitely recommend this course to others."

    Rachelle, Just Eat.

    UKTV Play
    "It was well paced and easy to follow without leaving you feeling overloaded. The tutor was happy to help with even the most simple of questions. I would recommend."

    Kate, UKTV.

  • Fujitsu
    “The day was brilliant, it was really helpful and informative, and it was great that my course was tailored to mine and my companies needs. I learnt a lot, Thank you very much.”

    Kelly, Fujitsu General Air Conditioning.

    The Open University
    "I think the course has covered a extensive range of topics, which was what I hoped for. Overall, I'm very impressed by the knowledge of the trainer and the laid-back atmosphere."

    Sasha, The Open University.

    Hertsmere Borough Council
    "Really enlightening and inspiring and it highlighted how straightforward some things actually are when you have insight to how they are achieved."

    Corina, Hertsmere Borough Council.

  • Homebase
    “Really well run course with an excellent helpful tutor in Lewis. Would recommend to everyone! Thanks again!”

    Alex, Homebase.

    Safestore
    "A very knowledgeable trainer who managed to cram a lot of good information in two days. Pleasant facilitation."

    Mark, Safestore.

    BBC Worldwide
    "Facilities were very good; friendly staff, and excellent teaching. I definitely recommend this course."

    Catherine, BBC Worldwide.

  • Oaklands College
    “Good pace and we covered a lot in the session. Great teacher!!!”

    Kelli, Oaklands College.

    Central School of Speech & Drama
    "The tutor is able to present what seems to be quite complex subject into simple chunks of understandable topics. This is very good for a novice."

    Chau, Central School of Speech and Drama.

    Abingdon & Witney College
    "Many thanks, I have learnt a rather complicated process at the right pace and will use while in the work place. The tutor was very patient and knowledgeable."

    Emma, Abingdon & Witney College.

  • Lewisham College
    “The course was very good and covered everything I needed to know.”

    Alan, Lewisham College.

    Henley College
    "Great course, plenty of information and guidance to take back with me. Very knowledgeable tutor and loads of opportunity to ask questions."

    Robyn, The Henley College.

    Tring School
    "Great intro to lots of different aspects; lots to take away and try for myself."

    Milo, Tring School.

  • Beauchamps High School
    “The patient and knowledgeable tutor was extremely approachable and keen to meet our very varied requirements.”

    Kay, Beauchamps High School.

    Borders College
    "Good course covering a lot of the ground I expected it to and the pace was about right. I will be recommending you."

    Russell, Borders College.

    The Boys Brigade
    "I now have the confidence to install and create a wordpress website from scratch. I would highly recommend this course for anyone wanting to learn word press!!"

    Robert, The Boys' Brigade.

  • Cravenhill Publishing
    “Brilliant. Was able to answer all my questions easily so I could go away and complete the tasks my self. Amazing hosts. Learnt everything that was on the list provided. Am booking in for my next course asap!”

    Hannah, Cravenhill Publishing.

    Knebworth Primary School
    "Really informative, very well taught, excellent practical advice, extremely helpful. Thank you!"

    Jessica, Knebworth Primary School.

    JFS School
    "I found the course at the last minute, but I received valuable advice and information that I can use at School with my students to improve their grades."

    Simon, JFS.

  • Heathlands School
    “I really enjoyed the course. From knowing very little about Wordpress before, I now feel that all the knowledge I have gained today will allow me to update our website efficiently.”

    Chrissy, Heathlands School.

    International Bar Association
    "I very much enjoyed the course and felt I learned a great deal about a very big and very complex program."

    Edward, International Bar Association.

    The Open University
    "I think the course has covered a extensive range of topics, which was what I hoped for. Overall, I’m very impressed by the knowledge of the trainer and the laid-back atmosphere.."

    Shasha, The Open University.

  • Eastbourne Borough Council
    “I learned a lot. The course was swiftly paced and kept my attention. I was a bit of a slow learner being totally new to the running of web sites!”

    Norman, Eastbourne Borough Council.

    Norfolk County Council
    "The course was very good and was very detailed. I would recommend it to other people and I have certainly learned a huge amount and it will help me in my work. Thank you."

    Stuart, Norfolk County Council.

    Endemol Sport
    "The course has opened my eyes. I would happily recommend to friends. Spot on!"

    Rob, Endemol Sport.

  • Milton Keynes Academy
    “Fantastic, exceeded my expectations. food and drinks were great. I will recommend 21 Century to anyone needing this form of training.”

    Neil, Milton Keynes Academy.

    Chelsea Football Club
    "Very helpful. Learnt enough to be able to go away and use the program by myself."

    Daniel, Chelsea Football Club.

    University of Bedfordshire
    "An excellent course – really thorough, well-explained and correctly pitched. The tutor was brilliant, very clear in his explanations and helpful during example work. I would highly recommend this course!"

    Hannah, University of Bedfordshire.

Zoom Training

Zoom Training is a division of 21st Century New Media Ltd., a publishing and creative agency established in March 2000 by the music and video producer Clifford White.
VISIT SITE
enquiries@zoomtrainingcourses.com
phone