Online Web Design training courses taught via Zoom, Skype and Google Meet.
Web Design, WordPress, Woocommerce, Web Graphics, SEO & Digital Marketing training courses.

Zoom Web Design Training Course

Zoom Web Design Training Course

Our Zoom Web Design Training Course combines our five other courses into a single, all encompassing course, designed to teach you everything you need to know about researching, planning, building and marketing a business website with it's own e-commerce functionality.

From researching and planning your online business, through designing, building and optimising your website, to marketing your website - all of the standard practices are taught during this course, along with countless shortcuts, tips and techniques discovered via hundreds of hours of experience from our trainer, who has garnered over three decades of hard-won experience building websites of all shapes and sizes. At every step of the way, you will be expertly guided in the building of your website, examining many of the fundamental requirements of your business: from the best way to make your business stand out amongst it's competitors, to the various methods by which you can achieve excellent organic Google listings.

Rather than teach you all of our five courses consecutively, our web design course modules have been rearranged to give you the best logical and practical flow for your learning experience, as follows:

Our web design course kicks off with four modules from our Zoom Digital Marketing course, which examine the online potential of your business using your competitors as a yardstick. During these modules, we discuss and refine your online business, drawing ideas and inspiration through the examination of the various techniques your competitors are already utilising on their websites, YouTube and social media channels. At the conclusion of this process we build a design schema: a map of the types of information your website will need to display, and a breakdown of the functionality that your business website will require.

Breaking off into our Zoom SEO course, we then take a closer look at the key phrases your competitors are using in their web page titles, page content, blog posts and images, and through our discussion and brainstorming we will compile a spreadsheet of the most applicable key phrases you should be using on your forthcoming business website. Finally, we build a sitemap of the pages your website will contain, together with the correct key phrases we will use to ensure that every page of your website (and the hierarchy we develop) will be fully optimised before the process of building your website begins. Our final WordPress SEO module focuses on exactly where and how to put your key phrases into your page titles, page content, meta descriptions, image tags and slugs/urls.

Our Zoom WordPress course takes you through the process of building your WordPress website from start to finish: from examining the pro's and con's of the software, we move on to the various ways to install it (including how to choose the best hosting) followed by a detailed tour of it's layout and functionality. Then we get into the nitty-gritty, creating posts, pages and menu's to display your information, and we examine the benefits and pitfalls of free and premium themes and templates, before moving on to learn one of the most powerful design tools that currently exists for WordPress: Oxygen Builder.

Our Zoom Web Graphics course takes a timely diversion from WordPress to look at the best options for preparing photographs and images for use on your website, including how to decide on the best resolutions and sizes for your images, and a close look at the various software programs available: from Photoshop and Paint Shop Pro, to online image manipulation tools. We also take a look at icons, fonts and the SVG format.

Our Zoom WooCommerce course takes you directly into the heart of setting up and running an online business selling physical and/or digital products. From installing and configuring the WooCommerce plugin, setting up your store with products (manually and by importing from spreadsheets), to learning how to set up product variations, shipping zones and classes. We also take a look some free and paid for plugins that can extend the functionality of WooCommerce.

Returning to our Zoom Digital Marketing course, we take a look at email integration, and how best to integrate a subscriber system into your website. This is followed by the setting up of a blog posting system, and an examination of how best to use backlinks to drive the popularity and ranking of your website higher in Google's search listings. Finally we take a detailed look at how to 'wire' your website into Google's search console and analytics, so that you can use Google's tracking and monitoring systems as tools for discovery of your customer audience.

With all of our new found knowledge, we return to the business of completing the build of your WordPress website, finishing off our design with the use of widgets. slideshows, galleries and embeds to heighten your users experience of your products and services. We then discuss the activation of your website, and some initial promotions to celebrate it's launch!

Although by this stage our website is completed and launched, there is still lots to do in the area of digital marketing, to which we return here to discuss how the various popular social media channels can be best utilised in promoting your business. We examine each platform in turn, looking at it's pros and cons, and again examine how your competitors are using these platforms (or not) to promote their businesses. These modules offer a 'deep dive' into their respective platforms, and include both examinations of how best to use them for free promotion, as well as paid for advertising. Each of these modules are taught by trainers who specialise in that particular platform, giving you lots of ideas and helping you develop a strategy that will ensure that your business reaches the widest audience possible.

All in all, our Zoom web design training course offers the most comprehensive and detailed training of it's kind, with hands-on personalised one-to-one training that expertly guides you on how to plan, design, develop and launch your own robust online business website.

Book your free consultation

Book a free online consultation via Zoom,
and let us find out which course is perfect for you.
BOOK NOW

Testimonials

Not to blow our own horn (much) but we have taught some of the biggest companies in the UK...
  • Macmillan Education
    “All in all a very thorough run through the more advanced features of WordPress and a look at what can be achieved through the system.”

    Justin, Macmillan Education.

    Just Eat
    "The course was fantastic, as was the tutor. I have learnt a great deal and would most definitely recommend this course to others."

    Rachelle, Just Eat.

    UKTV Play
    "It was well paced and easy to follow without leaving you feeling overloaded. The tutor was happy to help with even the most simple of questions. I would recommend."

    Kate, UKTV.

  • Fujitsu
    “The day was brilliant, it was really helpful and informative, and it was great that my course was tailored to mine and my companies needs. I learnt a lot, Thank you very much.”

    Kelly, Fujitsu General Air Conditioning.

    The Open University
    "I think the course has covered a extensive range of topics, which was what I hoped for. Overall, I'm very impressed by the knowledge of the trainer and the laid-back atmosphere."

    Sasha, The Open University.

    Hertsmere Borough Council
    "Really enlightening and inspiring and it highlighted how straightforward some things actually are when you have insight to how they are achieved."

    Corina, Hertsmere Borough Council.

  • Homebase
    “Really well run course with an excellent helpful tutor in Lewis. Would recommend to everyone! Thanks again!”

    Alex, Homebase.

    Safestore
    "A very knowledgeable trainer who managed to cram a lot of good information in two days. Pleasant facilitation."

    Mark, Safestore.

    BBC Worldwide
    "Facilities were very good; friendly staff, and excellent teaching. I definitely recommend this course."

    Catherine, BBC Worldwide.

  • Oaklands College
    “Good pace and we covered a lot in the session. Great teacher!!!”

    Kelli, Oaklands College.

    Central School of Speech & Drama
    "The tutor is able to present what seems to be quite complex subject into simple chunks of understandable topics. This is very good for a novice."

    Chau, Central School of Speech and Drama.

    Abingdon & Witney College
    "Many thanks, I have learnt a rather complicated process at the right pace and will use while in the work place. The tutor was very patient and knowledgeable."

    Emma, Abingdon & Witney College.

  • Lewisham College
    “The course was very good and covered everything I needed to know.”

    Alan, Lewisham College.

    Henley College
    "Great course, plenty of information and guidance to take back with me. Very knowledgeable tutor and loads of opportunity to ask questions."

    Robyn, The Henley College.

    Tring School
    "Great intro to lots of different aspects; lots to take away and try for myself."

    Milo, Tring School.

  • Beauchamps High School
    “The patient and knowledgeable tutor was extremely approachable and keen to meet our very varied requirements.”

    Kay, Beauchamps High School.

    Borders College
    "Good course covering a lot of the ground I expected it to and the pace was about right. I will be recommending you."

    Russell, Borders College.

    The Boys Brigade
    "I now have the confidence to install and create a wordpress website from scratch. I would highly recommend this course for anyone wanting to learn word press!!"

    Robert, The Boys' Brigade.

  • Cravenhill Publishing
    “Brilliant. Was able to answer all my questions easily so I could go away and complete the tasks my self. Amazing hosts. Learnt everything that was on the list provided. Am booking in for my next course asap!”

    Hannah, Cravenhill Publishing.

    Knebworth Primary School
    "Really informative, very well taught, excellent practical advice, extremely helpful. Thank you!"

    Jessica, Knebworth Primary School.

    JFS School
    "I found the course at the last minute, but I received valuable advice and information that I can use at School with my students to improve their grades."

    Simon, JFS.

  • Heathlands School
    “I really enjoyed the course. From knowing very little about Wordpress before, I now feel that all the knowledge I have gained today will allow me to update our website efficiently.”

    Chrissy, Heathlands School.

    International Bar Association
    "I very much enjoyed the course and felt I learned a great deal about a very big and very complex program."

    Edward, International Bar Association.

    The Open University
    "I think the course has covered a extensive range of topics, which was what I hoped for. Overall, I’m very impressed by the knowledge of the trainer and the laid-back atmosphere.."

    Shasha, The Open University.

  • Eastbourne Borough Council
    “I learned a lot. The course was swiftly paced and kept my attention. I was a bit of a slow learner being totally new to the running of web sites!”

    Norman, Eastbourne Borough Council.

    Norfolk County Council
    "The course was very good and was very detailed. I would recommend it to other people and I have certainly learned a huge amount and it will help me in my work. Thank you."

    Stuart, Norfolk County Council.

    Endemol Sport
    "The course has opened my eyes. I would happily recommend to friends. Spot on!"

    Rob, Endemol Sport.

  • Milton Keynes Academy
    “Fantastic, exceeded my expectations. food and drinks were great. I will recommend 21 Century to anyone needing this form of training.”

    Neil, Milton Keynes Academy.

    Chelsea Football Club
    "Very helpful. Learnt enough to be able to go away and use the program by myself."

    Daniel, Chelsea Football Club.

    University of Bedfordshire
    "An excellent course – really thorough, well-explained and correctly pitched. The tutor was brilliant, very clear in his explanations and helpful during example work. I would highly recommend this course!"

    Hannah, University of Bedfordshire.

Zoom Training

Zoom Training is a division of 21st Century New Media Ltd., a publishing and creative agency established in March 2000 by the music and video producer Clifford White.
VISIT SITE
enquiries@zoomtrainingcourses.com
phone